Direct mail and EDDM that lands on the right doorsteps.

Every Door Direct Mail saturates entire USPS carrier routes without a mailing list, and postage is cheaper per piece. Targeted direct mail uses an address list to reach specific people. EDDM suits geographic saturation like home services; targeted mail suits reaching a defined audience.

Select routes by household demographics and proximity to where you work, not by size alone. For contractors, the highest-return routes are usually those immediately surrounding jobs you recently completed, while the work is still visible. We handle route selection and mapping.

Response varies enormously by offer, list quality and industry, and published averages are unreliable for planning. EDDM saturation campaigns typically see well under one percent, while targeted mail to a good list performs better. The number to optimize is cost per acquired customer, not response rate.

In local service categories, yes, and in some it works better than it did five years ago because mailboxes are less crowded than inboxes. It works poorly as a one-time send and reasonably well as a sustained program to well-chosen routes.

With full service, yes. We print, address, sort, prepare the paperwork and deliver to the Post Office. Print-only is available if you prefer to handle postal drop yourself. Postage is charged at cost and rates change periodically, so we confirm current rates when quoting.